Snowflake to X Ads (formerly Twitter)
How to use DinMo to connect Snowflake to X Ads?
First step is to make sure that Snowflake is already configured as a source and X Ads has been added as a destination.
Ensure that you have already created the segments that you wish to sync to X Ads in DinMo. If not, go to the Segments tab, click "New Segment," and create them one by one with the appropriate rules.
Navigate to the Activations tab, and click "New Activation" in the upper-right corner of the screen.
Select the type of segment you wish to activate, here audiences (called users).
Choose the segment you want to sync to X Ads and click "Continue."
Select your X Ads platform from the dropdown, and then click "Continue."
Select the ad account that you want to use.
Here are some further configurations:
If you want to change the audience name, fill in the corresponding field. You can also add a description to this activation.
To map the fields for user segments, specify which properties of your segment correspond to the mail address, phone number, first name, and last name (at least one identifier is required).
Under the Scheduling options, choose the time interval for syncing your segments to Meta Ads. A daily sync is sufficient for most use cases.
Click "Continue," and then click "Create" to finish.
Once the segment is created, it will start syncing immediately. Wait for a few moments to ensure that the sync is successful.
That's it! You have successfully synced your Snowflake data with X Ads in DinMo. If you face any issues, refer to DinMo's documentation or contact our support team for assistance.