
Clean and standardize your data
- Correct formats (emails, phone numbers, dates...) automatically
- Standardize values to eliminate inconsistencies
- Maximize your match rates and segmentation quality

Merge duplicate profiles
- Automatically merge duplicates across data sources
- Keep only the most reliable data points
- Reduce targeting errors and activation gaps

Reconcile cross-channel journeys
- Link online signals (clicks, visits) and offline data (store purchases, CRM data)
- Get a true 360° view of each customer’s journey
- Fuel campaigns with rich, consolidated profiles